Junior Marketing Specialist / Dept. assistant

Key Responsibilities:

 LOCAL ACTIVATION PLANS / PROJECTS:

• Supports Lead Marketing Manager in smooth development and timely execution of local activation plans (ATL & BTL) in line with categories guidelines;
• Translate together with Sales and Trade Marketing annual business plans into Quarterly and Monthly activity plans;
• Conduct project on-going tracking and post-evaluation and learnings collection / best-practice sharing. Initiate corrective actions where necessary.

 RESEARCH & PLANNING:

• Supports on-going local data analysis with further creation of relevant local consumer and shopper insights that will feed into local strategies and activation plans;
• Responsible together with Lead MM for the portfolio performance short-term & long-term forecasting;
• Supports the business planning and review cycle.

 VENDORS / BUDGETS / DOCUMENT FLOW MANAGEMENT:

• Day-to-day partnering agencies and vendors management (incl. document flow and SAP);
• Budget (A&P) management for categories under supervision;
• Accountable to following up department’s budget (e.g. Purchase Order Creation) and marketing department’s documentation

 NEW PRODUCT INTRODUCTIONS & PORTFOLIO MANAGEMENT:

• Portfolio and assortment management process support for categories under supervision;
• Responsible for precise portfolio mapping and benchmarking per SKU;
• Responsible for coordination and consolidation of product related translations (SDL system);
• To fulfil other tasks defined by management to increase Philips turnover and grow Market Share.

 COLLABORATION & INFORMATION FLOW:                       

• Support of internal communication on relevant portfolio 
• To work in close cooperation with PR, On-line, Trade Marketing, Sales managers to ensure integrated approach to communication;
• To support constant, good, effective information flow and optimal work in commercial triangle (Marketing – Trade Marketing – Sales)

REQUIREMENTS:

Education:

Bachelor’s degree required (marketing, economics, communications or advertising preferred but not a must)

 Experience:          

Previous experience in marketing function 

 Key capabilities:

Drive towards learning and development in a dynamic, high-growth environment.

Detail-oriented with the ability to manage projects from inception through execution.