Marketing Analyst

What you will be doing:
- Analyze and interpret data from all available sources (both internal and external) to identify strengths, weaknesses, opportunities
- Analysis of the influence of the company’s marketing tactics on client activity
- Creation and maintenance of clients’ activity reports. Identifying the duration of the delay and the reasons for the client’s leaving the brand
- Analysis of the conversion and retention strategy and implementation of measures to increase user life time and value
- Monitoring the effectiveness of marketing channels, conducting market research
- Monitoring the effectiveness of advertising costs

What you need for this position:
- 2 years of experience in a similar position
- Familiarity with marketing metrics, such as: ROI, LTV, CAC and etc.
- Understanding of traffic sources: CPA, CPM, CPC, etc.
- Proven experience in Google Analytics, Tag Manager, Excel (Pivot Table, vlookup), Google Spreadsheets, Microsoft Power BI (or similar platform)
- Basic knowledge of SQL
- English upper intermediate in both verbal and written communications