Senior Brand Manager FMCG

ASBISc Enterprises PLC (WSE: ASB) - leading Value Add Distributor, OEM, и Solutions Provider of IT, IoT, IoT, AI across CEE, FSU, MEA invites to take part in the competition for the vacancy of Senior Brand Manager FMCG

Responsibility for formulation and excellent execution of a comprehensive marketing strategy, brand plans and all initiatives with objectives to launch new products to the market and further deliver agreed annual targets.

• Categories in the area of responsibilities (but not limited): Shampoo & Conditioners, Toothpaste, Dishwasher detergent, Laundry detergent, Sanitizers, Electrical medical devices (Pharma)
• Development brands launch strategy based on deep understanding and comprehensive analyses of all factors influencing brand equity building.
• Excellent execution of all initiatives within agreed strategy and budget to deliver high business financial and sales results
• Proactive project leadership and project management

Operational excellence

• Leading full cycle of brands creations (naming, creative ideas, price positioning, target audience, POSm, quantities and qualities research, etc)
• Development and implementation of the brands strategies, brands plans, deploy brand assets across all relevant consumer /shopper touch points (pack, on shelf, digital, media etc.)
• Proactive development of marketing, communication and promotional mixes to meet the brand objectives and customer needs
• Liaison with external agencies, different company departments
• ATL & BTL materials development and implementation
• Manage the process of package development
• Monitor business performance and external environment via appropriate tools to deliver corrective action as required meeting business objectives
• Drive consumer understanding and insights to strengthen brands communication

Requirements:

• minimum 3 years of relevant marketing experience (additional Pharma experience as an advantage)
• proven expertise of launching new products/brands to the market
• proven ability or understanding to execute insight led marketing plans that drive competitive advantage along the path to purchase.
• excellent communication skills in English and Russian (verbal and writing)
• excellent presentation skills
• good business/marketing acumen and analytical skills
• financial acumen at brand manager level
• good experience in digital marketing communications and analytics
• energetic and passionate about their brands/ projects
• independent thinking, action oriented, organized

We offer:

• Competitive salary + KPI related bonus + Commission
• Medical insurance
• Possibility of personal and professional development
• Dynamic work environment of international company
• Other employee's benefits

By responding to the vacancy and sending your CV to the Company («ASBIS-UKRAINE» LTD), registered and operating under the laws of Ukraine, registration number 25274129, registration address: 03061, Ukraine, Kyiv city, Gazova str., 30 (the «Company»), you agree and consent for the Company to process your personal data provided in your CV according to the Law of Ukraine «On personal data protection» and the GDPR rules