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Marketing Communications Specialist

Samsung Electronics

verifiedпроверено

branchЭлектроника и электротехника

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cityКиев

sitehttp://www.samsung.com/ua

  • полная занятость
  • английский

Особенности вакансии

Вид занятости

Полная занятость

Знание языка

Английский язык

ПО

Microsoft Excel

Направление в маркетинге

Коммуникации с общественностью

Развитие бренда

Инструменты в интернет-маркетинге

Google AdWords

Responsibilities:

  • Participate in developing marketing strategy in conjunction with the business/company objectives
  • Overseeing all marketing, advertising, digital and promotional activities/ trends/competitive behavior
  • Continuous analysis of consumer's behavioral changes, shopping paths, consumer understanding tests etc
  • Strategic planning for marketing activities: ATL & BTL budget planning with ROI
  • Gathering market information and apply to sales strategy
  • Provide digital expertise and ensure successful digital campaigns across group of products
  • HQ materials localization, local marketing materials development
  • Responsible for constant cooperation with HQ Marketing Team
  • Responsible Media planning& booking
  • Responsible for Marketing Intelligence roadmap and result adaptation (in cooperation with CMI)
  • Agency management: briefing, managing & coordinating, evaluation

 

Requirements:

  • Marketing diploma or university degree followed by a minimum of 3 years of professional services in marketing role
  • Proven track record of 360 campaigns planning and execution
  • Experience in digital campaigns development and execution and digital campaigns that are part of multi media campaigns
  • Practical experience with Google analytics, Google Adwords, Gemius, Youtube analytics, Facebook business manager
  • Previous experience with contents development and media plans evaluation and analysis for TV, OOH, Radio, PR will be a big advantage.
  • Level of English: Fluent
  • PC skills: MS Excel (advanced), MS Power Point (advanced)

 

 

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