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Description
- Create marketing strategy to promote banks image and products through social media channels;
- Create and distribute content on social media platform through different media (Facebook, Instagram, YouTube, LinkedIn and others);
- Measure and report on key social media KPIs;
- Competitors analyze on regular base;
- Research and implement industry best practices and trends in managing tools, design, promotion and strategy;
- Efficiency analyze and media budget managing;
- Identify trends and insights, and optimize spend and performance based on the insights;
Skills & Qualifications
- Minimum 2 year direct Social Media Advertising experience with tangible results
- A plus will be knowledge of Google Analytics, Facebook ads, Facebook pixels,
- retargeting ads and others
- Excellent at writing advertising content
- Understanding social advertising creation
- Solid understanding of reporting metrics, and available software in the marketplace.
- Attention to detail, timeliness
- English skills on the level of upper intermediate at list
- Understanding of the banking market and products will be an advantage
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