SEO specialist

Requirements:

• 2+ years of proven SEO experience;
• Proven SEM experience managing PPC campaigns across Google;
• Solid understanding of performance marketing, conversion, and online customer acquisition; In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends);
• Working knowledge of HTML, CSS, and JavaScript development and constraints;
• Knowledge of ranking factors and search engine algorithms;
• Up-to-date with the latest trends and best practices in SEO and SEM.

Responsibilities:

• Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns;
• Track, report, and analyze website analytics and PPC initiatives and campaigns;
• Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies; Optimize copy and landing pages for search engine marketing;
• Perform ongoing keyword discovery, expansion, and optimization;
• Research and implement search engine optimization recommendations;
• Research and analyze competitor advertising links Develop and implement link building strategy;
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code;
• Work with editorial and marketing teams to drive SEO in content creation and content programming;
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.

Job conditions:

• interesting and ambitious projects;
• team of young and proactive professionals who are open to your ideas;
• rapid professional growth;
• flexible schedule (start of working day from 8-10 am);
• three-storeyed office in the heart of historical centre;
• playing room with Playstation and board games;
• fresh fruits and healthy snacks in the kitchen everyday;
• weekly teambuildings and fun corporate events.